How Doctors Can Leverage Mobile Technology For Patient Retention

The mobile wave has engulfed the world and its impact on healthcare has been nothing less than overwhelming. According to a research conducted by Markets and Markets, the mHealth technology market is expected to grow by 33% to cross USD 60 billion by 2020. Another survey by GreatCall showed that 93% of physicians believed that mHealth could contribute greatly to improving patient health. As mHealth cements its place in healthcare, let’s evaluate how doctors can leverage mobile technology for patient retention.

Reduce Wait Times

Long wait times could be listed as one of the biggest banes that patients face when going for a doctors’ appointment. Even with prior appointments, most patients have to wait endlessly to meet their doctors. And often after a seemingly endless wait, the patient is informed during a consultation that they have to come back after conducting a certain battery of tests. This is not only a waste of time for the patient but the doctor as well. With the consumerisation of healthcare, doctors can now leverage mHealth apps to take a look at patient history and intimate them of the tests that need to be done before they even meet them. Further, using mHealth apps, doctors can avoid appointment overlaps and post-appointment confirmation and notifications which ensure a smoother interaction with the patient during his/her physical visit.

Effective Communication

The right mobile apps can play a great role in making the doctor-patient communication more effective. Patients can easily store all their medical records and health history on comprehensive mobile health apps and access them anytime and anywhere. This solves the problem of the missing documents that we ever so often face when meeting with a doctor. With all the information stored in a central repository, doctors can spend the face time with the patients more productively and promote better interactions to manage the patients’ health better. This also leaves the patient more satisfied and less likely to shop around for another doctor.

Better Patient Management

Using mHealth doctors can improve patient management and become more proactive with their patients. Proactive patient management in the form of timely communication regarding patient appointments, important notifications, and updates, post-appointment messages etc. can be delivered to the patient using an app to ensure that the patient does not miss out on any vital piece of information needed to maintain their health. Along with this, doctors can centralise all patient-related information in a central data repository that can be accessed anytime and anywhere which can be of great help to manage a patients’ health remotely.

Pre and Post-Operative Care Management

One of the biggest pain points that patients have is regarding pre and post-operative care. While information is provided to them both regarding pre and post-operative care, it is usually disseminated in one session making it hard to retain the information. Using mobile apps, doctors can send out relevant information to their patients at the right time so that the patients can take the measures both pre and post operation. This not only helps in better health management but also reduces readmission rates and helps in reducing healthcare costs for the patient.

Better Transparency

Patients today demand greater information access. While the healthcare sector has adopted digital technology, they are still trying to play catch up with other sectors such as retail. Patients today demand faster information access regarding their health. Research shows that a majority of healthcare consumers prefer using digital technology to visiting a hospital to get clarifications regarding the care that they are receiving. A 2017 study by American Well states that 26% of patients are likely to change healthcare systems to find a provider offering tele-visits. Doctors leveraging mHealth can help their patients access all the health information they need and proactively answer all questions that go into better health management.

Pre-emptive Care

mHealth applications also provide a treasure trove of data that physicians can leverage for pre-emptive healthcare. Leveraging data analytics, doctors can plan better service delivery dependent on the patient requirement, and analyse and predict health conditions based on the patients’ health records to enable preventive healthcare. Further, doctors can upload tutorials on preventive healthcare and give practical advice to their patients on how to manage their health and health conditions better. All these things help in keeping the patients, the current consumers of healthcare, happy and satisfied as they find doctors becoming more invested in their health.

As they say that numbers do not lie, and going by the adoption rate of mHealth it is becoming clear that this technology trend is not only here but is soon on its way to becoming the enabler of better interactions and better patient outcomes. Using mobile technology doctors can create greater engagement with their patients and enable better outcomes. Patient retention then becomes an automatic consequence of this effort.

5 Technologies That Are Finding Their Home In Modern Clinics

In a doctor’s overscheduled life, the one thing that has elevated premium is ‘time’. Hospital visits, clinics, surgeries, and paperwork are just a few of the things that fill up a doctor’s day. With little or no time left in hand after doing the most important thing that they do, that is to look after their patients, managing a doctor’s diary is no mean feat. However, given the time that we are in, technology is making itself quite comfortable in the doctor’s clinic and helping that ecosystem become more organised, sorted and productive, which, at the end of the day, is making the life of the doctor easier to manage. In this blog, we take a look at five technologies that are making their home in modern day clinics and helping them function better, smarter and with greater efficiency

Appointment Management System

Managing multiple calendars for appointment management is a time-consuming task, one that is prone to the errors of overscheduling which leads to poor time management. Modern day clinics are leveraging appointment management applications that give them a bird’s eye view of the doctor’s schedule and helps them plan, schedule and organise patient appointment better and avoid overlaps. Since most doctors usually have more than one clinic to run, with the help of such a system scheduling and re-scheduling of appointments can be done with greater efficiency and each clinic can keep track of the daily appointment schedule without the burden of unnecessary overlaps.

Patient Data Management

In order to enhance the quality of care and improve patient outcomes, patient data management systems are being leveraged not only by large hospitals but smaller clinics as well. Having a central data repository that contains all the relevant patient information can be a huge boon for the doctors. There are so many times that the doctor and patient’s time is rendered unproductive because the patient is not able to provide some relevant report or health-related information at the time of the appointment. Having a record of all reports, x-rays, blood work, scans, lab reports, and other such test results and patient history etc. in one central database that can be accessed anytime, anywhere ensures that the time spent with the patient is productive and constructive and unnecessary delays are avoided at all costs.

Smartphones aka mHealth

Since smartphones today are being used for everything from managing your banking and finance activities to shopping, why should healthcare be left behind? Doctors today are using their smartphone for a lot more activities than just checking their emails. Healthcare applications that allow them to manage their practice, access patient data and health records, check their clinic’s finances, referrals and resource utilisation etc. are witnessing increased adoption. With the help of technologies such as the cloud, all the information that a doctor could want to ensure that his/her practice is running smoothly is now readily accessible at their fingertips through their smartphone. Utilising such integrated healthcare management applications is helping doctors manage their time better as they can access any piece of information that they want, when they want, irrespective of where they are.

Big Data Analytics

Big Data has generated a lot of hype and the healthcare industry is no stranger to this technology. While for a decade or so, big data adoption was done primarily by larger medical outfits and pharma companies to improve their outcomes, accelerate innovation and drive research, big data analytics is now making its home in modern day clinics as well. Such clinics are utilising data analytics to meet their analytics and reporting needs and improve patient outcomes. For example, with the help of big data analytics, clinics dig deep into patient data and lab results to identify trends in a year when a particular ailment strikes more viciously than others. It can also help them identify patients who are ‘at-risk’ for these ailments and help them take preventive action. Data analytics is also being used in clinics to analyse the relationships between treatment plans and diagnostics, identify potential treatment plans, establish benchmarks for quality, optimise operational workflow management and also create data-driven patient population lists.

AI Diagnostics

While computers and Artificial Intelligence cannot replace doctors, they most certainly can help the doctors by providing them with clinically relevant data in real-time to better patient outcomes. Diagnostic AI systems are already in use in some modern day clinics and use biometric data clubbed with the patients’ health data to assess the conversation between the doctor and patient and make notes and suggest treatment plans. AI systems also send pop-up notifications to the doctor’s phones when they see that a particular medication might not work for a person for some reason such as a genetic trait. This allows the doctor to change the prescribed medication quickly. These systems can also help doctors identify which patients are more likely to require certain medications in the future and assess the risks associated with alternate medications etc.

Just like hospital management systems have made hospital operations better and have significantly helped in improving patient outcomes, adopting technology in the modern day clinic is only going to improve efficiencies, help doctors win the race against time, and enable them to keep their focus on the singularly most important facet of the entire healthcare ecosystem – the patient.

10 Uses of Your Smartphone beyond Candy Crush

Over the last decade, the smartphone revolution has radically changed our lives. From banking to retail the smartphone has become a powerful tool meant for collaboration. Much like everything else, medicine and healthcare have not remained oblivious to the charm of the smartphone. Innovative digital technologies, cloud computing, machine intelligence have dramatically changed the perception of healthcare.

In this blog, we take a look at 10 ways in which physicians can leverage their smartphone for things other than checking emails.

1. Practice Management – Practice management for doctors on the go can be a huge task. Who has the time to shift through multiple files and databases to get information? Smartphone apps can help busy doctors manage multiple clinics and their related administrative concerns from a central repository.

2. Patient Management – Doctors can now very conveniently convert their smartphone into their personal assistant. Right from accessing important patient information and history to logging complete patient interactions within seconds, doctors can leverage their smartphone to access medical records, previous prescriptions, lab tests etc.

3. Appointment Management – Who wants to manage multiple calendars that anyways run overfull all the time? Busy doctors need an efficient appointment management application that can help them plan, schedule and organize their days without overlaps easily.

4. Case management – How much of precious time is wasted looking for the relevant case file which has to be fetched manually by an already overworked hospital worker. With the help of smartphone applications, doctors can get all the case related data right in the palm of their hand.

5. Referral Management- How many times in a day do you think doctors refer patients to other doctors? How many patients do doctors meet in a day? Now try isolating who you had referred to which doctor and who you hadn’t referred at all. While referral management might seem very easy, it can sometimes snowball into something quite unmanageable. Use your smartphone for easy referral management instead.

6. Record Management –When everyone is going paperless wouldn’t it just be easier to go paperless when managing patient records as well? A smartphone application with specialty-wise templates can help doctors enter and manage patient records easily with minimal typing. Minimum effort but maximum benefit.

7. Multiple file storing – When we say medical files, most people assume reports and prescriptions. However, medical files also include X-Rays, pictures, videos along with test results. Doctors can use save and access these files from their smartphone quite easily.

8. File sharing – Just having access to online medical records is not enough anymore. A smartphone application that is smart enough will allow doctors to not just view all files, reports, X-Rays of patients but will also allow them to share it with the concerned people.

9. Practice Analytics – Doctors can now put their smartphone to good use for practice analytics. With the help of data-driven insights, they can understand the kind of patients they are getting, commonalities between patients, identify frequently

conducted tests, factors contributing to recurring ailments etc. all of which contribute greatly in disease management.

10. Financial Management – With everything that they already need to manage, do doctors have the time for managing their own finances, transactions, billings, referrals, consultation fees etc.? Most would say no. However, doctors can use your smartphone to manage all these and know exactly how their finances are shaping up.

Using the smartphone, physicians and doctors can early remove the barriers that impede optimal performance for them. All they need to ensure is that they get a single solution with multiple capabilities that can meet all their needs.